Got a great idea but don’t want to start a business? The Wall Street Journal offers a menu of strategies — but omits my favorite: Buy a whole lot of stock in a company that you believe could profit from your idea, and then give them the idea for free. It’s imperfect, but so’s everything else, including starting a business.
Most great enterprises require plenty of innovation, hard work and risktaking. One of the reasons capitalism works so well is that it enables the innovators, the hard workers and the risk takers to be different people, by providing institutions that allow them to coordinate their efforts. The stock market is one of those institutions. This isn’t something I’d have expected the Wall Street Journal to overlook.